[aerogear-dev] [UPS] Advanced Analytics

[Andres Galante]

Hi,

With the new data we have I've compared sent vs open messages on a chart
for each App:
https://rawgit.com/andresgalante/UPS/master/app-detail-analytics.html
(the x axis should be dates)

I am wondering if we can generate a ratio that's useful for a marketing
person and show a benchmark comparing with other UPS users to know if the
users campaign is successful or not. Something like: open/sent or
device/open

I believe that to show the first and last time a message was open is not
very useful. Maybe I am wrong, but, If we want to show an over time chart
for each notification we should collect periodical data, for example # of
open messages per hour to generate a linear graph that represents a day.

What do you think?


On Mon, Mar 30, 2015 at 5:00 PM, Sébastien Blanc <scm.blanc at gmail.com>
wrote:

>
>
> Envoyé de mon iPhone
>
> Le 30 mars 2015 à 21:31, Daniel Passos <dpassos at redhat.com> a écrit :
>
> On Mon, Mar 30, 2015 at 12:29 PM, Sebastien Blanc <scm.blanc at gmail.com>
> wrote:
>
>> Folks !
>>
>> For AGPUSH-969[1] and to kick off the discussions,  I started a small POC
>> mainly focused on the backend. To sum up quickly : we want to know how many
>> installations/users has  opened the application after that a Push
>> Notification has been touched.
>>
>
> Let me see if I understood. UPS will send a message to the client and when
> the message be *read* (instead of delivered), the client will send a
> message back to the UPS saying: "The message was read"?
>
>
> Yes , but let me be more specific here : us when the app is in the
> background or not running and that the user "tap" the notification
>
> So, the very first thing that had to be done was to give the Push
>> Notification a unique identifier, so that we can track it and do the
>> metrics on it.
>>
>
> +1. Not only us (UPS) but also the backend app
>
>
>> For that, I have been using an existing model object that we have , the
>> PushMessageInformation[2], and that is currently used to provide
>> information for our dashboard.
>> This object has now some extra fields, like a appOpenCounter etc ...
>>
>> The ID of this PushMessageInformation is now passed into the payload of
>> the Push Message, just before we send it,  this way the client library can
>> use this ID to pass extra information to the UPS when a notification is
>> touched.
>> For this POC, I hijacked the cordova-helloworld, so that it extracts the
>> ID from the payload and pass it as header when registering.
>>
>
> The message back (from client to UPS) will be send every time the user
> _read_ that?
>
> Well normally that will only happen once per installation per Push message
>
>
>
>> When the UPS receive the request, it looks for the header and if it exist
>> it updates the existing PushMessageInformation instance.
>>
>> Please note, that for this POC, all is happening on Application level and
>> not on Variant level but that can be easily changed. It depends on how
>> fined grained we want to have these analytics.
>>
>> I did a small screencast that shows this in action :
>> https://www.youtube.com/watch?v=PseBBJZLz6s&feature=youtu.be
>>
>> The UPS branch containing the changes is here (the 2 latests commits are
>> relevant) :
>> https://github.com/sebastienblanc/aerogear-unified-push-server/tree/analytics
>>
>> The client app is not really relevant since I really hacked badly the app
>> (and the push plugin) ;) , however if interested I may share it.
>>
>> Now, let's discuss :)
>>
>> Sebi
>>
>> [1] https://issues.jboss.org/browse/AGPUSH-969
>> [2]
>> https://github.com/aerogear/aerogear-unifiedpush-server/blob/master/model/api/src/main/java/org/jboss/aerogear/unifiedpush/api/PushMessageInformation.java
>>
>> _______________________________________________
>> aerogear-dev mailing list
>> aerogear-dev at lists.jboss.org
>> https://lists.jboss.org/mailman/listinfo/aerogear-dev
>>
>
>
>
> --
> -- Passos
>
> _______________________________________________
> aerogear-dev mailing list
> aerogear-dev at lists.jboss.org
> https://lists.jboss.org/mailman/listinfo/aerogear-dev
>
>
> _______________________________________________
> aerogear-dev mailing list
> aerogear-dev at lists.jboss.org
> https://lists.jboss.org/mailman/listinfo/aerogear-dev
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://lists.jboss.org/pipermail/aerogear-dev/attachments/20150408/4fc22052/attachment.html