Thanks Stefan - those instructions just covers the AS adapter, not the tooling for covering all other aspects such as Maven, Hibernate, JSF etc.
https://docs.jboss.org/author/display/AS7/Getting+Started+Developing+Applications+Guide#GettingStartedDevelopingApplicationsGuide-ManagingJBossApplicationServer is a better approach since it covers more than just the basic start/stop of the server.