Another fantastic example is Appfuse. People had a very difficult time associating with a framework that was effectively an SVN repository and a wiki page. But then Matt Raible hosted a logo contest and now people have something to identify with:<br>
<br><a href="http://raibledesigns.com/rd/entry/appfuse_logo_winner_is_igor">http://raibledesigns.com/rd/entry/appfuse_logo_winner_is_igor</a><br><a href="http://appfuse.org/display/APF/Home">http://appfuse.org/display/APF/Home</a><br>
<br>-Dan<br><br><div class="gmail_quote">On Mon, Nov 9, 2009 at 5:13 PM, Lincoln Baxter III <span dir="ltr">&lt;<a href="mailto:lincolnbaxter@gmail.com">lincolnbaxter@gmail.com</a>&gt;</span> wrote:<br><blockquote class="gmail_quote" style="border-left: 1px solid rgb(204, 204, 204); margin: 0pt 0pt 0pt 0.8ex; padding-left: 1ex;">



  
  

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Lets move forward with the logo contest.<br>
<br>
JSF is great, and there are 100 different marketings reasons why you should always establish a symbol for your brand or product - something that people recognize instantly as yours (the google G, the microsoft &quot;window&quot;, Tony the Tiger..., Firefox, the ruby gem)<br>

<br>
Perl and JSF have a lot in common... 
<ul>
    <li>multiple implementations
    </li><li>slightly tarnished reputation from past versions (not so slightly in perl&#39;s case)
    </li><li>no logo... the Camel book has become the de-facto symbol of Perl. 
    </li><li>No real web-accessible community center (multiple forums &amp; mailing lists)
</li></ul>
What happened to perl? It&#39;s one of the best dynamic languages out there, but it&#39;s practically dead for new development.<br>
<br>
I&#39;d like to avoid this fate with JSF2 if possible, and now is the perfect time to do it. Right as we are releasing, rebranding.<br>
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---<br>
Lincoln Baxter, III<br>
<a href="http://ocpsoft.com" target="_blank">http://ocpsoft.com</a><br>
<a href="http://scrumshark.com" target="_blank">http://scrumshark.com</a><br>
&quot;Keep it Simple&quot; <br>
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On Mon, 2009-11-09 at 16:15 -0500, Dan Allen wrote:<br>
<blockquote type="CITE">
    JSF is nearly a decade old and still has no recognizable logo. While there are plenty of logos floating around for the different implementations and component libraries, there&#39;s no face for JSF itself. I&#39;ve frequently come across this gap when putting together presentations or websites that feature JSF.<br>

    <br>
    Thus, I pose the following two questions to the EG:<br>
    <br>
    1. Do others agree that we should have a logo to represent JSF the framework?<br>
    2. Do you think we should host a contest for people to submit a logo? The alternative would be to get an EG member (JBoss, Oracle, Sun, an individual) to submit a candidate.<br>
    <br>
    Why a logo for JSF? JSF is unique in that it competes against other web frameworks that are not part of the Java EE platform. We need someway to represent the spec when standing JSF up against Wicket, Tapestry, Struts, etc. We can&#39;t put the Mojarra or MyFaces logos in there because that&#39;s not the true identity of JSF.<br>

    <br>
    Plus, the logo will be central to our effort to put together a launch page for JSF, which I&#39;ll mention in a later e-mail.<br>
    <br>
    -Dan<br>
    <br>
    p.s. Hopefully we start a trend of specs including logos, even the platform itself, but that is a topic for another conversation.<br>
    <br>
    -- <br>
    Dan Allen<br>
    Senior Software Engineer, Red Hat | Author of Seam in Action<br>
    Registered Linux User #231597<br>
    <br>
    <a href="http://mojavelinux.com" target="_blank">http://mojavelinuxcom</a><br>
    <a href="http://mojavelinux.com/seaminaction" target="_blank">http://mojavelinux.com/seaminaction</a><br>
    <a href="http://www.google.com/profiles/dan.j.allen" target="_blank">http://www.google.com/profiles/dan.j.allen</a>
</blockquote>
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</blockquote></div><br><br clear="all"><br>-- <br>Dan Allen<br>Senior Software Engineer, Red Hat | Author of Seam in Action<br>Registered Linux User #231597<br><br><a href="http://mojavelinux.com">http://mojavelinux.com</a><br>
<a href="http://mojavelinux.com/seaminaction">http://mojavelinux.com/seaminaction</a><br><a href="http://www.google.com/profiles/dan.j.allen">http://www.google.com/profiles/dan.j.allen</a><br>