[rules-users] Subject: Drools Planner - Design Suggestions

Dave Wellman dave.wellman at gmail.com
Thu Dec 30 17:13:25 EST 2010


All,

Maybe someone could offer some smart pointers on how to best setup a drools
planning project where I am trying to optimize ad display.

The project game plan is:

* At any one time there is only one ad in play across all 4K+ sites.
* Ads are scored and ranked by value and potential of generating a click. We
know what ad is the most valuable down to the least.
* Each of the 10,080 minutes in a week is scored by how much traffic is seen
at that minute.  (the curve is a predictable 7 peak mountain.  Each peak is
variable but around 2:00 PM EST with the biggest peak on Thursday and lowest
on Sunday.  Valleys are around 3:00 am.  A small hemigog around 10:00 and
12:00 weekdays.
* Each ad is "in play" from between 10 to 60 minutes.  Meaning that one ad
is displayed across all properties for at least 10 minutes and a most 60.
* Once a add gets a certain number of clicks it is "100% sold" and then
removed from the queue.  If an ad is sold before the 60 minutes is up it is
removed and the next ad in line take its place.  If it is under 10 minutes
it will stay in play and continue to be "sold" until the first 10 minutes is
up.

Is drools scheduler the right tool for this job or could you suggest
something better?

Thank you for any insights you all have.
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