[rules-dev] name

So it's over a year since we changed the name from Drools to JBoss Rules. Personally I really dislike <Vendor Name> + <Generic Name> naming schemes; especially so for Open Source projects. It's not the vendor prefix I dislike, as that adds weight in corporate brand recognition, but the generic postfix - leaving you no choice but to refer to the project by the full name "JBoss Rules" in all communication and throughout that communication; which I find tiresome. Where as ideally, say in a presentation, you introduce the project as JBoss + <Strong Name> first and then further references in your presentation can just use the shortened <Strong name>; emails on the mailing list, being more casual, can just drop to the shortened <Strong Name> straight away. It's not just a lazyiness of having to use two words, but I feel it makes it generally easier on the ears and eyes. With 4.0 coming up we have taken the next steps into the world of Declarative programming, so was thinking of JBoss DRules or JBoss D-Rules or JBoss drules - allowing the DRules to be used standalone to refer to the project in more casual communication. Anyone have any thoughts on a year of the "JBoss Rules" name? Mark